How we make this list: we compare pricing pages, product documentation and public user reviews. Ratings come from G2, Capterra or Trustpilot, with the date we checked them.
Where can I file a trademark online?
Trademark Engine is the best pick for most small businesses, because its Basic package starts at $49 plus USPTO fees and every application gets a US-licensed attorney review. LegalZoom is the stronger choice if you want a large firm and full attorney guidance at $899. Budget $350 per class for the USPTO government fee on top of any service fee.
You can file directly with the USPTO through Trademark Center, use a low-cost filing service, or hire a trademark law firm. The direct route costs only the government fee, but you do all the paperwork yourself. A filing service prepares and submits the application for a flat fee. A law firm adds a full clearance search, a written opinion, and an attorney who stays on the case through registration. If your logo is still in progress, compare the best AI logo generator tools before you file the design.
Key takeaways
- The USPTO charges a $350 base fee per class, and that government fee is separate from every service fee in this list.
- Trademark Engine at $49 is the cheapest attorney-reviewed filing, but the real one-class total is $499 after the platform fee and the USPTO fee.
- LegalZoom at $899 is the full-service pick for owners who want a large firm and a lawyer on the file from day one.
- Budget for what comes after filing. The government fee is never refunded, and most low-cost packages exclude office action responses.
How much does it cost to file a trademark online?
The government fee is the fixed part of the cost. Since January 18, 2025, the USPTO charges a base application fee of $350 per class for applications filed under Sections 1 and 44 through Trademark Center. Surcharges can raise it: $100 per class for missing information, $200 per class for a free-form goods description instead of the USPTO ID Manual wording, and $200 per class for each extra 1,000 characters. Madrid applications cost $600 per class, and an intent-to-use filing adds $150 per class later for the Statement of Use.
The service fee is the variable part, and it ranges from $49 to $3,000 in this list. Here is what a single-class filing really costs with three services here, using prices checked on 15 Nov 2026. Trademark Engine Basic: $49 plus a $100 platform fee plus the $350 USPTO fee, for a total of $499. LegalZoom Premium: $899 plus $350, for a total of $1,249. Gerben IP: $3,000 plus $350, for a total of $3,350. Always add $350 per class to the advertised figure before you compare.
Do I need an attorney to file a trademark online?
No, if you live in the United States. US residents can file directly with the USPTO and pay only the $350 per class government fee. The risk is in the details: the wrong class, a rejected goods description, or a missed conflicting mark can trigger an office action or a refusal that costs more to fix than the filing saved. Applicants based outside the United States must use a US-licensed attorney under USPTO rules. If you have not formed the business yet, our guide to the best online platforms to create an LLC covers the formation step that usually comes first.
An attorney-reviewed service is the middle ground. The attorney checks your class choice and description before anything is submitted, which is where most cheap filings fail. A full law firm goes further, with a comprehensive search and a written opinion on whether your mark is likely to register. A side project can use a $49 filing, while a brand that will carry real revenue deserves a lawyer.
What should I check before paying a filing service?
Check five things before you pay. First, confirm whether the USPTO fee is included or separate. Every service here charges it separately, so add $350 per class to the quoted price. Second, ask what the search covers. A direct-match search finds identical names only, while a comprehensive search checks federal, state, and common law marks. Third, ask what happens if the USPTO issues an office action. Most low-cost packages exclude the response, and a substantive response can cost $200 to $600 or more. Fourth, check for auto-renewing add-ons, since monitoring subscriptions often renew yearly. Fifth, confirm who actually files: some services are software platforms with attorney review, while others are law firms where a licensed attorney is the attorney of record. After registration, see our guide to the best trademark monitoring services and the best brand protection companies for the next step.
How long does trademark registration take?
Most US trademark applications take 6 to 12 months from filing to registration when the mark is already in use. The USPTO reported about 4.3 months to a first decision and about 10.4 months to registration or abandonment as of October 2026. The stages are examination, publication for a 30-day opposition period, and then registration. An office action pauses the clock while you respond, and an opposition can add months. Intent-to-use filings take longer, because you must submit proof of use after the Notice of Allowance. Filing early matters, because a conflicting application filed first can block yours.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
 Trademark Engine | Small businesses that want the lowest attorney-reviewed filing price | $49 + applicable fees (USPTO $350 per class + $100 platform access) | No (free trademark search tools are available on the site) |
 LegalZoom | Owners who want a large, established firm with full attorney guidance | $899 + USPTO fees ($350 per class) | No |
 Rocket Lawyer | Businesses that already use Rocket Lawyer for other legal work | From $400 + USPTO fees (Plus or Pro membership required) | No (7-day free trial of membership) |
 Trademarkia | Owners who want attorney advice on every package tier | From $299 + USPTO fees (third-party reported, Nov 2026) | No (free trademark search database) |
 Bizee | Owners who already formed their LLC or corporation with Bizee | $199 + federal fees (third-party reported) | No |
 Trademark Elite | Buyers who want a fixed per-class attorney fee with a clear total | From $299 per class + govt fee (Subscription plan) | No (free trademark search engine) |
 Gerben IP | Owners who want a boutique trademark law firm to handle the whole filing | $3,000 flat fee + $350 per class USPTO fee | No (free initial consultation) |
 Trademark Factory | High-value brands that want a success guarantee option | $995 + government fees | No ($199 single-search option before committing) |
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The 8 best trademark filing services online
| Tool |
Best for |
Starting price |
Free plan |
| Trademark Engine |
Lowest attorney-reviewed filing price |
$49 + applicable fees |
No |
| LegalZoom |
Full attorney guidance from a large firm |
$899 + USPTO fees |
No |
| Rocket Lawyer |
Ongoing legal needs beyond trademarks |
From $400 + USPTO fees |
No |
| Trademarkia |
Attorney advice on every package tier |
From $299 + USPTO fees |
No |
| Bizee |
Add-on filing inside one business dashboard |
$199 + federal fees |
No |
| Trademark Elite |
Fixed per-class attorney fee with a clear total |
From $299 per class + govt fee |
No |
| Gerben IP |
Boutique law firm handling the whole filing |
$3,000 flat fee + $350 per class |
No |
| Trademark Factory |
High-value brands that want a guarantee option |
$995 + government fees |
No |
Starting price$49 + applicable fees (USPTO $350 per class + $100 platform access)
Free planNo (free trademark search tools are available on the site)
Trademark Engine is the cheapest attorney-reviewed filing here. Basic costs $49 plus applicable fees: the $350 USPTO fee per class plus a $100 platform access fee, so budget $499 for a single class. The price includes a federal and common law search, review by a US-licensed attorney, and filing by the legal team. Standard at $299 adds a dedicated attorney and rushed processing.
What we like- Lowest starting price here
- Every tier includes a US-licensed attorney review
- Search included in Basic
- Over 100,000 trademarks filed since 2016
Watch out for- The $100 platform fee sits on top of the package price and USPTO fee, so the real Basic total is $499 for one class
- Office action help costs extra
- It is not a law firm
#2LegalZoom
Best for: Owners who want a large, established firm with full attorney guidance3.1/5 on
G2 (16 reviews, checked Oct 2026)
Visit legalzoom.com
Starting price$899 + USPTO fees ($350 per class)
Free planNo
LegalZoom sells one package, Premium Trademark Registration, at $899 plus the $350 per class USPTO fee, listed on the vendor pricing page. It includes a federal, state, and common law search, an attorney consultation, application preparation, and filing through its subsidiary law firm, LZ Legal Services. LegalZoom says it has filed over 400,000 trademark applications. A single-class filing totals $1,249.
What we like- Attorney-led filing from the highest-volume US law firm filer
- Full search included
- Limited help with minor procedural office actions
- Fee waived for a second application if the first is finally refused
Watch out for- The highest flat service fee among the general filing services here
- One application covers one mark only, so a name and a logo need two $899 purchases
- Older third-party pages still cite the outdated $649
#3Rocket Lawyer
Best for: Businesses that already use Rocket Lawyer for other legal work4.5/5 on
Trustpilot (9,844 reviews, checked Oct 2026)
Visit rocketlawyer.com
Starting priceFrom $400 + USPTO fees (Plus or Pro membership required)
Free planNo (7-day free trial of membership)
Rocket Lawyer is a membership service first and a trademark filer second. Its trademark page lists filing from $400 plus USPTO fees, with a Plus or Pro membership required. The membership page lists the same service from $350 for members, so confirm the price at checkout. You get a conflicting-mark search, an attorney opinion, application preparation and filing, and tracking with USPTO deadline alerts. The membership also covers legal documents and attorney questions.
What we like- Filing sits inside a membership that also covers contracts and attorney questions
- Search and attorney opinion included
- 24/7 tracking with USPTO alerts
- Second search and opinion if the attorney advises against the first proposal
Watch out for- The filing price needs a Plus or Pro membership at $149 to $349 a year
- The membership page says from $350 while the trademark page says from $400, so confirm at checkout
- Office action responses start at $79.99 for members
Starting priceFrom $299 + USPTO fees (third-party reported, Nov 2026)
Free planNo (free trademark search database)
Trademarkia is the consumer brand of the law firm LegalForce RAPC Worldwide, and its main selling point is attorney access on every tier. Third-party reviews updated in November 2026 list three US filing options: a $99 per quarter subscription, a $299 one-time Standard package, and a $499 one-time Premium package, all plus USPTO fees. The vendor site showed a verification page when fetched on 15 Nov 2026, so confirm the live price before ordering.
What we like- Personalized legal advice on all packages
- Standard at $299 and Premium at $499 are one-time fees
- The public brand of the law firm LegalForce RAPC Worldwide
- A $99 per quarter subscription option exists
Watch out for- Pricing is third-party reported because the vendor site showed a verification page when fetched on 15 Nov 2026
- The subscription keeps billing quarterly
- Customer reviews are mixed on value for money
#5Bizee
Best for: Owners who already formed their LLC or corporation with Bizee4.8/5 on
Trustpilot (26,282 reviews, checked Oct 2026)
Visit bizee.com
Starting price$199 + federal fees (third-party reported)
Free planNo
Bizee, formerly Incfile, is mainly a business formation service, and trademark registration is an add-on for existing customers. Third-party reviews list it at $199 plus federal filing fees, one of the lowest prices here. The appeal is convenience: the filing lives in the same dashboard as your registered agent and compliance alerts. The trade-off is specialization, since Bizee does not advertise a dedicated search package or attorney-led clearance opinions.
What we like- Low flat add-on price
- Sits in the same dashboard as formation, registered agent, and compliance tools
- The company has served over 1.5 million businesses since 2004
Watch out for- Trademark is an add-on, not a specialty, so attorney depth is thinner than at the law firms here
- The $199 price is third-party reported and does not appear on the vendor homepage
Starting priceFrom $299 per class + govt fee (Subscription plan)
Free planNo (free trademark search engine)
Trademark Elite is run by The Ideas Law Firm, and its pricing is the clearest per-class math here. The Subscription plan costs $299 per class plus the $350 government fee, the Elite plan costs $399 per class, and the Comprehensive plan costs $699 per class. A licensed attorney runs the search and recommends the classes and goods description. The Subscription plan bundles a $49 per month watch service for at least two cycles, which adds $98.
What we like- Transparent per-class pricing with the government fee shown separately
- Licensed lawyers take power of attorney at the USPTO
- Elite at $399 per class is the most popular option
- Free search engine
Watch out for- The $299 Subscription plan needs at least two billing cycles of a $49 per month watch service, adding $98
- Office actions, oppositions, and appeals cost extra
- Third-party review scores are low, with a 1.9 rating cited in November 2026 roundups
#7
Gerben IP
Best for: Owners who want a boutique trademark law firm to handle the whole filing
Visit gerbenlaw.com
Starting price$3,000 flat fee + $350 per class USPTO fee
Free planNo (free initial consultation)
Gerben IP is a boutique trademark law firm in Washington DC, and the premium option here. The flat fee is $3,000 plus the $350 per class USPTO fee, for a total of $3,350 for a single-class mark already in use. The fee covers a comprehensive federal, state, and common law search, a written opinion letter, a phone consultation, drafting, filing, tracking, and responses to non-substantive office actions.
What we like- Full-service law firm with over 10,000 trademarks registered since 2008
- Comprehensive search with a written opinion letter
- Non-substantive office action responses included
- Attorney drafts the application personally
Watch out for- The most expensive option here by a wide margin
- The flat fee covers marks in use in up to two classes, and intent-to-use filings need a custom quote
- Substantive office actions cost extra
Starting price$995 + government fees
Free planNo ($199 single-search option before committing)
Trademark Factory sells fixed-fee trademark packages for owners who treat the brand as a major asset. The Registration Package costs $995 plus government fees and includes a trademarkability assessment, professional filing, and application updates. Three tiers are listed in third-party reviews: Stake Your Claim at $995, All Inclusive at $1,995, and Guaranteed at $2,495, with the top tier adding unlimited office action responses and a 100 percent money-back guarantee if the trademark is denied.
What we like- Fixed-fee packages with a licensed professional filing
- Guaranteed package at $2,495 offers a 100 percent money-back guarantee if the trademark is denied
- The vendor claims a 99.3 percent success rate and over 5,225 trademarks filed
Watch out for- The starting price is nearly $1,000 before government fees
- Office action responses are not in the base package
- The guarantee only comes with the most expensive tier
Frequently asked questions
How much does it cost to file a trademark online?
Filing a trademark online costs the USPTO base fee of $350 per class plus the service fee you choose. Budget options start at $49, while attorney-led services run from $299 to $3,000. A single-class filing with a budget service costs about $499 in total. Surcharges of $100 to $200 per class apply for custom or incomplete descriptions.
How long does trademark registration take?
Most US trademark applications take 6 to 12 months from filing to registration when the mark is already in use. The USPTO reported about 4.3 months to a first decision and about 10.4 months to registration or abandonment as of October 2026. Office actions, oppositions, and intent-to-use filings add time. Filing early matters, because the queue starts only when you apply.
Can I file a trademark without an attorney?
Yes, US residents can file directly with the USPTO through Trademark Center and pay only the $350 per class government fee. The risk is getting the class, description, or filing basis wrong, which can trigger an office action or a refusal that costs more to fix than the filing saved. Applicants based outside the US must use a US-licensed attorney.
What happens if my trademark application is refused?
If the USPTO refuses your application, you get an office action with a deadline to respond, usually three months. Minor issues, such as a wording fix or a disclaimer, are often simple to answer. A likelihood-of-confusion refusal is harder and may need legal argument or a narrower description. The government fee is never refunded.
Do I need to trademark my name and logo separately?
Yes, if you want full protection for both. The USPTO treats one mark as one application, so a name and a logo need two filings and two sets of fees. A word mark protects the name in any font or style, so it is the broader choice for most new brands. A logo mark protects only that design. Many owners file the name first, then add the logo once the design is final.
Sources we checked (11)
- https://www.trademarkengine.com/trademark-registration/
- https://www.legalzoom.com/business/intellectual-property/trademark-registration-overview.html
- https://www.rocketlawyer.com/trademark
- https://www.topconsumerreviews.com/best-trademark-registration-services/reviews/trademarkia.php
- https://llcbuddy.com/zenbusiness-vs-bizee/
- https://www.trademarkelite.com/trademark/trademark-registration/
- https://www.gerbenlaw.com/trademark-services/trademark-search-and-registration/
- https://trademarkfactory.com/trademark-filing-and-registration
- https://www.markavo.com/blog/how-much-does-a-trademark-cost-2026/
- https://www.intepat.com/blog/how-to-file-a-trademark-in-usa
- https://www.citrus.legal/the-zest/rocket-lawyer-trademark-review
How we picked
We compared filing services that accept online orders for US federal trademark applications and publish a starting price. Vendor pricing pages were checked on 15 Nov 2026 for Trademark Engine, LegalZoom, Rocket Lawyer, Trademark Elite, Gerben IP, and Trademark Factory. Trademarkia and Bizee prices are third-party reported from reviews updated in November 2026. We ranked on starting price, attorney involvement, search depth, and office action handling. The USPTO base fee of $350 per class was confirmed against sources dated May to November 2026.
Last verified: 15 Nov 2026
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
Shihab Mia · Founder, Rankite
Shihab has 5+ years in B2B and SaaS SEO. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.