How we make this list: we compare pricing pages, product documentation and public user reviews. Ratings come from G2, Capterra or Trustpilot, with the date we checked them.
Key takeaways
- Incogni is the best overall DeleteMe alternative for set-and-forget automated removal at a moderate price.
- Optery is the pick if you want proof: its reports show screenshots of removals rather than asking you to trust a dashboard.
- Aura suits people who want removal inside a wider identity protection bundle with credit monitoring and insurance.
- Kanary and Optery both offer genuinely free starting tiers, useful for checking your exposure before paying.
- No service erases public records permanently; brokers re-collect data, so ongoing monitoring matters more than a one-time sweep.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
 Incogni | Automated removal at scale | $7.99/month | No |
 Optery | Proof of removal | Free | Yes |
 Aura | Identity protection bundle | $12/month | Free trial |
 Kanary | Broad initial scan | Free | Yes |
 OneRep | People-search focus | $9.99/month | Free trial |
 Privacy Bee | Broad coverage with trust tools | $8.99/month | No |
 Mozilla Monitor | Trusted brand, breach alerts | $8.99/month | Yes |
 EasyOptOuts | Lowest annual cost | $19.99/year | No |
 Cloaked | Prevention plus removal | $14.99/month | No |
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The best DeleteMe alternatives
Starting price$7.99/month
Free planNo
Incogni is the set-and-forget answer to data broker removal. It sends and repeats removal requests across more than 420 brokers on its standard plan, with higher tiers extending to custom site removals, and its processes have been independently verified. For most individuals, the standard annual plan at around $7.99 a month covers the brokers that matter, with minimal ongoing effort after setup.
The limits are scope and proof. There is no free tier, only a money-back guarantee, and custom removals require the Unlimited plan. Incogni also does not bundle identity theft insurance or credit monitoring, so people who want those should look at Aura instead. If the job is purely removal, done automatically and repeatedly, Incogni is the strongest value here.
What we like- 420+ brokers on the standard plan
- Recurring removal requests
- Independently audited processes
Watch out for- No free tier
- Custom removals need the Unlimited plan
- No identity theft insurance
Starting priceFree
Free planYes
Optery's distinguishing feature is evidence. Where most services report removals as dashboard statuses, Optery's paid tiers include screenshot reports showing the before and after, which makes it much easier to trust that a removal actually happened. The free tier lets you run a scan and handle opt-outs yourself, and paid tiers scale from Core at around $3.25 a month billed annually to Extended and Ultimate with broader coverage up to 640+ sites.
The trade is tier complexity. Coverage differs sharply between tiers, and custom removals and phone support sit on the top plan. There are also no family plans, so households pay per person. If verification matters to you, or you want to start free and upgrade only when the scan justifies it, Optery is the pick.
What we like- Free tier with self-service opt-outs
- Screenshot reports on paid tiers
- Broad tiered coverage
Watch out for- Family plans not offered
- Human help needs higher tiers
- Coverage varies sharply by tier
Starting price$12/month
Free planFree trial
Aura answers a different question from the pure removal tools: what if the same subscription also protected identity, credit, and devices? Its individual plan starts around $12 a month billed annually and bundles data broker removal with three-bureau credit monitoring, a VPN, antivirus, and identity theft insurance up to $1 million or more per adult. Family plans cover up to five adults plus children.
For removal alone, Aura is overkill and comparatively expensive, and its broker coverage is lower than Incogni's or Optery's top tiers. But if you would buy identity protection anyway, Aura's bundle is cheaper than buying the pieces separately, and its 14-day trial plus 60-day money-back guarantee make it low-risk to test.
What we like- Removal plus credit monitoring, VPN, antivirus, and identity theft insurance
- Family plans
Watch out for- Higher price for removal alone
- Broker count lower than specialists
- Full service is US-focused
Starting priceFree
Free planYes
Kanary starts with the broadest free look at your exposure, scanning more than 1,000 sites before asking for payment. Its Copilot app adds guided weekly privacy tasks, which suits people who want to build better privacy habits rather than just delegate removals. Paid plans start with a free basic tier and move to Core and Advanced plans with monthly to daily monitoring.
The cost is the catch: paid plans run higher than Incogni or Optery for comparable removal, and custom removals sit on the Advanced plan. Kanary is also moving toward a mobile-first experience, which may not suit desktop-only users. Start with the free scan, and pay only if the exposure it finds justifies the premium.
What we like- Free scan-only tier
- 1,000+ sites scanned
- Guided privacy tasks in its app
Watch out for- Paid plans are pricier than rivals
- Advanced features need the top tier
- Mobile-first shift may frustrate desktop users
Starting price$9.99/month
Free planFree trial
OneRep focuses on the sites most people actually worry about: people-search pages that publish addresses, phone numbers, and relatives. It covers around 240 sites with ongoing monitoring, and its setup is deliberately simple. At around $9.99 a month, it sits in the middle of this list's pricing, with a short 5-day trial for evaluation.
The narrow focus is both the strength and the limit. If your concern is people-search exposure, OneRep's depth there is an advantage. If you want the broadest broker coverage or family plans, Incogni or Aura serve better. OneRep suits individuals whose main worry is a specific people-search footprint rather than the whole broker ecosystem.
What we like- Focused on people-search sites
- Ongoing monitoring
- Simple setup
Watch out for- Narrower broker count than rivals
- No family plan emphasis
- Trial is only 5 days
Starting price$8.99/month
Free planNo
Privacy Bee pairs removal with tools for managing how your data is shared, positioning itself for users who want visibility into their exposure as well as cleanup. Coverage ranges from around 400 sites to more than 1,000 on higher tiers, with custom removals on Pro plans and above, and annual pricing starting near $8.99 a month.
There is no free tier, only a money-back guarantee, and its reporting is less evidence-rich than Optery's screenshot approach. Privacy Bee fits users who value the trust-management angle and broad coverage, and who are comfortable paying from the start rather than trialing a free scan.
What we like- 400 to 1,000+ sites by tier
- Trust management and visibility tools
- Custom removals on Pro and above
Watch out for- No free tier
- Pricing varies by tier and reporting depth is thinner than Optery
Starting price$8.99/month
Free planYes
Mozilla Monitor, from the nonprofit behind Firefox, is the trust-first option. Its free tier monitors data breaches and alerts you when your email appears in a known breach, which is genuinely useful on its own. The paid Monitor Plus plan, around $8.99 a month, adds automated data broker removal with ongoing scans.
Coverage is moderate rather than market-leading, and there are no family plans or advanced extras like identity insurance. Mozilla Monitor suits people who already trust Mozilla, want breach alerts for free, and prefer a straightforward removal plan from a brand with no advertising business behind it.
What we like- Free breach monitoring from a trusted nonprofit brand
- Paid removal plan
- Simple and transparent
Watch out for- Removal coverage is moderate
- No family plans
- Fewer advanced features than specialists
Starting price$19.99/year
Free planNo
EasyOptOuts is the budget answer, at around $19.99 a year, less than two dollars a month. It covers the major people-search sites with a simple setup and minimal ongoing management, making it a sensible first step for someone who wants basic ongoing removal without a monthly subscription decision.
The savings come with trade-offs: rescans run every four months rather than monthly, reporting is thinner than rivals, and broker coverage is narrower than Incogni or Optery. For a user whose exposure is concentrated on the major sites, EasyOptOuts is enough. For deeper or recurring exposure, a premium service's faster rescans justify the higher price.
What we like- Lowest price in the category
- Simple setup
- Covers major people-search sites
Watch out for- Less frequent rescans
- Thinner reporting
- Fewer brokers than premium services
Starting price$14.99/month
Free planNo
Cloaked takes a prevention-first view: instead of only removing data after it spreads, it gives you email and phone aliases so new services never get your real contact details in the first place. That pairs with broker removal across more than 1,000 sites, dark web monitoring, and identity theft insurance, starting around $14.99 a month.
It is the most expensive starting price on this list, with no free tier beyond a money-back guarantee, and coverage centers on the US and Canada. Cloaked suits people who want to stop future exposure as well as clean up past exposure, and who will actually use aliases day to day. If you only need removal, Incogni costs less.
What we like- Removal plus email and phone aliases for prevention
- Dark web monitoring
- Identity theft insurance
Watch out for- Highest starting price here
- No free tier
- US and Canada focus
How we chose
We compared services that actively submit and repeat removal requests to data brokers, excluding one-off manual guides and tools that only scan without removing. Pricing figures come from each vendor's own pricing page and from comparisons published in 2026, checked in October 2026, and where pricing varies by billing period we note the annual equivalent. We weighed broker coverage, rescan frequency, proof of removal, free or trial access, family options, and whether the service bundles wider identity protection.
Removal is maintenance, not a one-time fix
Brokers rebuild profiles from public records, voter rolls, and new data sources, so a removed profile often reappears within months. That is why rescan frequency matters as much as first-pass coverage, and why the cheapest service with slow rescans can cost more in exposure than a pricier one that checks monthly. Whatever you choose, run a fresh scan a few months in and check whether your key details stayed down.
Start with a free scan before paying
Optery, Kanary, and Mozilla Monitor all let you see your exposure for free. Use those scans to judge whether your details are widely exposed or limited to a few sites, then buy the tier that matches the problem. A light footprint may only need EasyOptOuts, while a heavy one justifies Incogni or Optery's higher tiers.
Frequently asked questions
What is the best DeleteMe alternative overall?
Incogni, for most people. It combines broad automated coverage with recurring removals at a moderate annual price, and its processes have been independently audited. Optery wins if you want screenshot proof of each removal.
Is there a free DeleteMe alternative?
Partly. Optery offers a free tier with self-service opt-outs, Kanary offers a free scan, and Mozilla Monitor offers free breach alerts. Full automated removal is a paid service everywhere, since brokers require repeated requests.
How long does data removal take?
Expect weeks for the first pass and months for full effect, since brokers process requests on their own schedules and some require verification. Services that rescan monthly catch reappearances faster than quarterly services.
Will removal services delete my public records?
No. They remove your listings from data broker and people-search sites, but government public records themselves remain. Removal reduces exposure and unwanted contact; it does not erase your legal or property history.
Should I use a removal service or do it myself?
Doing it yourself is free and effective for a handful of sites, but it becomes a part-time job across hundreds of brokers that re-list you. A service earns its price through automation and repetition, especially if your details are widely spread.
Sources we checked (11)
- https://incogni.com
- https://www.optery.com
- https://www.aura.com
- https://www.kanary.com
- https://onerep.com
- https://privacybee.com
- https://monitor.mozilla.org
- https://easyoptouts.com
- https://www.cloaked.com
- https://www.privacyon.com/blog/best-data-removal-services-2026
- https://www.securityhero.io/deleteme-alternatives/
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
Shihab Mia · Founder, Rankite
Shihab has 5+ years in B2B and SaaS SEO. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.