How we make this list: we compare pricing pages, product documentation and public user reviews. Rankite is independent; if a vendor ever pays for a featured spot, that listing is clearly labeled Partner.
Key takeaways
- eWebinar is the purest on-demand platform: built only for automated webinars, from $99 a month.
- Demio ($45 a month) and WebinarJam ($49 a month) are the most affordable ways to run both live and automated webinars.
- Livestorm moved to per-attendee credits in 2026 (from $3.00 per attendee), so model your real attendance before buying.
- WebinarNinja now prices at $0.30 per attendee per month, which scales well for growing audiences.
- Zoom Webinars looks cheap at $79 a month until you add the required Zoom One license and lose the marketing features.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
 eWebinar | the purest on-demand webinar automation | $99 per month (Level 1) | Free trial (14 days) |
 Demio | the best all-round value | $45 per month (Starter, billed annually) | Free trial (14 days) |
 WebinarJam | high-conversion live sales webinars | $49 per month (Starter, monthly billing) | 14-day trial for $1 |
 EasyWebinar | running the whole funnel in one tool | $44 per month (Launch, monthly billing) | Free trial |
 WebinarNinja | flexible attendee-based pricing | $0.30 per attendee per month | Free trial (14 days) |
 Livestorm | paying only for people who show up | From $3.00 per attendee credit (Pro) | Yes (Free plan, 30 attendees, 20-minute sessions) |
 GoTo Webinar | corporate reliability and channel pages | $49 per organizer per month (Lite, billed annually) | Free trial (7 days) |
 ClickMeeting | a free start that includes automation | See website | Yes (free plan, up to 25 attendees) |
 BigMarker | branded virtual events at mid-market scale | $79 per month (Starter) | No |
 Zoom Webinars | audiences already on Zoom | $79 per month per license (500 attendees) | No |
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Starting price$99 per month (Level 1)
Free planFree trial (14 days)
eWebinar is the only tool on this list built exclusively for automated and on-demand webinars. You record once, then the webinar runs on three scheduling modes (on-demand, recurring and just-in-time) simultaneously, with polls, chat, Q&A and a CTA layer that makes the replay feel live. Customers report on-demand attendance rates around 83%, far above typical live show-up rates. Pricing is refreshingly simple: Level 1 at $99 a month supports one active webinar and 1,000 registrants a month, Level 2 at $199 supports five webinars and 3,000 registrants, Level 3 at $299 supports fifteen and 5,000.
The limitation is philosophical: there is no live hosting. If your content changes every session or you need a camera-on live broadcast, eWebinar is the wrong tool. But for product demos, training and evergreen sales funnels, nothing here is more focused. If on-demand is the whole job, buy the tool that only does on-demand.
What we like- Built only for automated webinars, so every feature serves on-demand
- Chat that works live and async
- Scales by webinars and registrants, not seats
Watch out for- No live hosting option
- Entry level allows only one active webinar
- Salesforce integration costs extra
Starting price$45 per month (Starter, billed annually)
Free planFree trial (14 days)
Demio is the best webinar platform for most small businesses that run both live and automated events. The interface is the cleanest in the category, attendees join from the browser with no downloads, and the engagement toolkit (chat, polls, handouts, featured CTAs) is genuinely good. Starter at $45 a month (billed annually) covers 50 attendees, while Growth at $80 a month per host adds automated and on-demand webinars, branding and integrations.
Two catches matter. Automated webinars live on Growth, not Starter, so on-demand funnels start at $80 a month. And Growth and Premium are priced per host, so each extra presenter raises the cost. For the classic use case, a weekly live webinar plus an evergreen replay, Demio is the sweet spot of price, polish and automation.
What we like- Beautiful browser-based experience
- Live, automated and on-demand in one
- Strong CRM integrations on higher tiers
Watch out for- Starter caps at 50 attendees
- Automated webinars need the Growth plan
- Per-host pricing raises the bill
Starting price$49 per month (Starter, monthly billing)
Free plan14-day trial for $1
WebinarJam pairs with EverWebinar as the Genesis Digital webinar duo, and its job is live selling at scale. The Starter plan at $49 a month covers 100 attendees, but the real value is Basic at $99 a month ($79 billed annually): 500 attendees, two hosts and automated webinars included. Professional and Enterprise add the famous panic button, an always-on live room and a control center for teams.
The structure has sharp edges. Automated webinars start at Basic, not Starter, and the interface shows its age next to Demio. But for pure cost per attendee, WebinarJam is aggressive: $79 a month annual for 500 attendees is a price almost nobody matches. If your webinar is a sales event and your audience is large, the math is hard to beat.
What we like- Cheapest way to reach 500 attendees
- Panic button and always-on rooms on higher tiers
- Paid webinar support built in
Watch out for- Starter excludes automated webinars
- Dated interface
- No free plan
Starting price$44 per month (Launch, monthly billing)
Free planFree trial
EasyWebinar consolidates what usually takes three tools: the webinar platform, a CRM with lead scoring and an auto-dialer, and an in-webinar checkout for selling. Plans run from Launch at $44 a month (50 live attendees, live only) to Growth at $116, Pro at $198 and Scale at $349, with annual billing roughly two months free. An AI funnel builder and multistreaming to YouTube and Facebook round out the package.
The trade-off for breadth is complexity. The interface is older and the learning curve is steeper than Demio's, and Launch tier buyers get no automation at all, which is the plan's headline feature. EasyWebinar fits operators who run webinars as a revenue engine and want one subscription. If you just need a 45-minute live broadcast, it is more tool than you need.
What we like- Live, automated, simulive and evergreen in one subscription
- Built-in CRM with lead scoring
- In-webinar checkout
Watch out for- Launch tier has no automated webinars
- Steeper learning curve
- 50-attendee cap on the cheapest plan
Starting price$0.30 per attendee per month
Free planFree trial (14 days)
WebinarNinja overhauled its pricing in 2026 to a per-attendee model: paid plans start at $0.30 per attendee per month, and the official site's comparison tables quote it against Demio and Zoom on that basis. The product covers live, automated, series and hybrid webinars, with unlimited webinars and registrants, polls, live chat, and paid webinars with no platform fees. A free 14-day trial lets you test before the meter runs.
Per-attendee pricing rewards honesty about your audience. A 200-attendee program costs roughly $60 a month, while a 1,000-attendee one costs roughly $300, with no tier jumps. The ceiling is lower than WebinarJam's 5,000, and the integration list is thinner than the big names. For growing businesses that want costs to track attendance exactly, it is the most elastic option here.
What we like- Pricing scales smoothly with audience size
- Live, automated, series and hybrid webinars
- Paid webinars with no platform fees
Watch out for- New pricing model takes getting used to
- Caps around 1,000 attendees
- Smaller integration ecosystem
Starting priceFrom $3.00 per attendee credit (Pro)
Free planYes (Free plan, 30 attendees, 20-minute sessions)
Livestorm rebuilt its pricing around attendee credits in 2026. The idea: you buy credits (from $3.00 per attendee on Pro, with roughly $1,200 a year buying 400 credits), and one credit is consumed per unique attendee per session. Hosts are free, no-shows cost nothing, and unused flexibility carries across webinars. The free plan covers 30 attendees and 20-minute sessions for testing.
This is the fairest model in the category if your attendance is real, and the most confusing if you are used to flat monthly fees. Budget for your largest events, not your average, and confirm the credit math on a demo call. The platform itself is polished, browser-based, and strong on the European compliance front (EU-hosted, ISO 27001, GDPR). Pick Livestorm when paying for ghosts, no-shows on a per-attendee tier, annoys you.
What we like- Hosts and no-shows are free
- EU hosting with ISO 27001 certification
- Strong registration and email tooling
Watch out for- Credit model complicates budgeting
- Annual commitment on Pro
- Session caps on the free plan
#7
GoTo Webinar
Best for: corporate reliability and channel pages
Visit goto.com
Starting price$49 per organizer per month (Lite, billed annually)
Free planFree trial (7 days)
GoTo Webinar is the veteran of this list, and it shows in reliability and in the interface. Plans are priced per organizer: Lite at $49 a month annual (100 participants), Standard at $99 (250), Pro at $199 (500), Enterprise at $399 (3,000). Every plan includes automated emails, polls, Q&A, full-service registration and a GoToStage channel page, and each license bundles a GoTo Meeting seat.
The weaknesses are the familiar ones of legacy software: the experience feels dated next to Demio or Livestorm, registration pages are hard to customize, and adding organizers multiplies the bill. Where it wins is trust: IT departments know GoTo, compliance teams approve it, and it simply does not break mid-webinar. For regulated industries and corporate training, that matters more than polish.
What we like- Decades of webinar heritage
- GoToStage channel pages
- Includes a GoTo Meeting license
Watch out for- Dated experience next to newer tools
- Per-organizer pricing adds up
- Limited registration page customization
Starting priceSee website
Free planYes (free plan, up to 25 attendees)
ClickMeeting is the rare platform with a genuine free plan that includes live, automated and on-demand webinars for up to 25 attendees. Paid plans are named Live and Automated and scale by attendee tier from 50 up to 1,000, with Enterprise reaching 10,000. Features cover the expected set, whiteboard, polls, Q&A, breakout rooms, plus paid webinars, certificates of attendance and streaming to YouTube, Facebook and LinkedIn.
The honest complaint is the buying experience: the pricing page renders prices dynamically once you pick an attendee tier, so comparing against competitors takes work. Third-party estimates put Live around $30 a month and Automated around $45 to $48 at the smallest tiers, but confirm on the live page. Add-ons for storage, presenters and parallel events can also creep. Start free, upgrade when the attendee count demands it.
What we like- Free plan with live, automated and on-demand webinars
- Attendee tiers scale to 10,000
- Paid webinars and donations built in
Watch out for- Pricing page renders prices dynamically, hard to compare
- Add-ons multiply (storage, presenters, parallel events)
- Interface feels European-classic
Starting price$79 per month (Starter)
Free planNo
BigMarker targets companies that treat webinars as brand events. The Starter plan at $79 a month supports up to 100 attendees, Elite at $299 supports 500, and larger programs move to custom quotes. Standout features include deep white-labeling, embeddable webinars on your own website, paid webinars with ticket sales, and 500+ integrations covering Salesforce, HubSpot and Mailchimp.
It is a mid-market tool with mid-market manners: no free plan, sales-led enterprise tiers, and a price that climbs fast past 500 attendees. For a marketing team running a branded webinar series as a demand engine, the polish and integration depth justify it. For a solo creator, WebinarJam or Demio deliver more seats per dollar.
What we like- Strong white-label and channel branding
- 500+ integrations
- Webinars embedded on your own site
Watch out for- No free plan
- Entry tier supports 100 attendees
- Quote-based enterprise pricing
Starting price$79 per month per license (500 attendees)
Free planNo
Zoom Webinars starts at $79 a month per license for up to 500 attendees, with tiers climbing to 10,000. That sounds competitive until the fine print: every plan requires a Zoom One license ($149.90 a year) on top, and the marketing features that define this category, registration automation, funnels, on-demand replay pages, are thin. Branded, managed sessions need the Sessions plans starting at $990 a year for 100 attendees.
The one case for it: your audience is already on Zoom and you run internal or community events where familiarity beats features. For marketing webinars, lead generation or evergreen funnels, every dedicated tool on this list does more for similar money. Buy Zoom Webinars for convenience, not for capability.
What we like- Everyone knows how to join
- Unlimited sessions up to 30 hours
- CRM integrations and paid registration
Watch out for- Requires a Zoom One license on top
- Weak marketing and automation features
- Branded sessions need the expensive Sessions plans
How we chose
We compared each platform's published pricing and plan documentation in October 2026, focusing on on-demand and automated webinar capability since that is the keyword's core. We weighted attendee economics (flat tiers vs credits vs per-attendee), automation depth, free and trial access, and fit for small businesses versus enterprises. We did not run live trials. Where a vendor's pricing page could not be verified independently, we marked it as See website.
The terms get mixed up, so here is the clean version. Live webinars happen in real time with a presenter on camera. Automated (or simulive) webinars are pre-recorded but play at scheduled times, often with simulated-live chat. On-demand webinars play instantly whenever a visitor registers, like a video that asks for an email first. Evergreen is the funnel version: always available, always collecting.
The format decides the tool. If everything is live, GoTo Webinar or Zoom Webinars suffice. If you want scheduled replays that feel live, Demio, WebinarJam, EasyWebinar and WebinarNinja all do it. If you want true set-and-forget on-demand, eWebinar is purpose-built and ClickMeeting includes it on a free plan. Buy for the format you will run most, not the one that sounds impressive.
The pricing trap to watch
Webinar pricing hides its true cost in attendee math. Flat-tier tools (WebinarJam, Demio) punish you when you outgrow a tier by one attendee. Credit tools (Livestorm) punish you when attendance spikes. Per-attendee tools (WebinarNinja) are honest but can surprise at scale. And Zoom punishes you with the license nobody budgets for.
Run your numbers before the demo: your average attendance, your largest event, and your no-show rate. A 500-registrant webinar with 40% show-up costs very differently on Demio's 500-attendee tier versus Livestorm's credits. The cheapest platform is the one whose billing unit matches how your audience actually behaves.
Frequently asked questions
What is the best on-demand webinar platform?
eWebinar is the best pure on-demand platform, built only for automated webinars from $99 a month. For both live and on-demand in one tool, Demio ($45 a month) and WebinarJam ($49 a month) are the strongest values.
What is the difference between automated and on-demand webinars?
Automated (simulive) webinars play a pre-recorded video at scheduled times with simulated-live chat. On-demand webinars start instantly when someone registers. Many tools offer both; eWebinar specializes in them, while Demio and WebinarJam include them on mid-tier plans.
Can I run webinars for free?
Yes. ClickMeeting has a free plan with up to 25 attendees including automated webinars, and Livestorm's free plan covers 30 attendees. WebinarJam offers a $1 14-day trial. Free plans cap attendees and session length, so they suit testing, not launches.
How much does webinar software cost?
Solo creators typically pay $44 to $99 a month (EasyWebinar, Demio, WebinarJam, eWebinar). Mid-size programs run $116 to $299 a month. Enterprise platforms like BigMarker start around $79 and climb into custom quotes, while Zoom Webinars costs $79 a month plus a required Zoom license.
Which webinar platform is best for selling courses?
EasyWebinar (built-in CRM and in-webinar checkout), WebinarJam (paid webinars and sales-focused rooms) and WebinarNinja (paid webinars with no platform fees) are the strongest for course creators. All three let attendees buy without leaving the webinar.
Do I need Zoom to run webinars?
No. Every dedicated platform here runs in the browser with no Zoom required. Zoom Webinars only makes sense if your audience is already on Zoom or your company standardizes on it. For marketing webinars, dedicated tools offer more automation for the money.
Sources we checked (10)
- https://demio.com
- https://livestorm.co
- https://webinarjam.com/blog/webinarjam-pricing-plans-features-roi-2026/
- https://easywebinar.com/blog/demio-alternatives/
- https://webinarninja.com/blog/best-webinar-platforms/
- https://www.goto.com
- https://www.bigmarker.com
- https://ewebinar.com/pricing
- https://zoom.com
- https://clickmeeting.com
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
Shihab Mia · Founder, Rankite
Shihab has spent more than a decade helping SaaS and e-commerce brands grow through search. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.