How we make this list: we compare pricing pages, product documentation and public user reviews. Rankite is independent; if a vendor ever pays for a featured spot, that listing is clearly labeled Partner.
Key takeaways
- Linktree ($8/month for Starter) and Campsite.bio ($7/month for Pro) are the straightforward link-list leaders.
- Beacons ($10/month for Creator) packs email, a store, and media kits into one creator suite.
- Stan Store ($29/month) is built to sell digital products with zero platform transaction fees.
- Milkshake, Later, and Carrd cover mobile-first pages, social scheduling, and one-page sites from free to $9/year.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
 Linktree | the standard link list | $8/month (Starter) | Yes |
 Beacons | all-in-one creator suite | $10/month (Creator) | Yes |
 Stan Store | selling digital products | $29/month (Creator) | 14-day trial |
 Later | social scheduling plus bio page | $18.75/month (billed annually) | Yes (limited) |
 Milkshake | mobile-first mini websites | Free; paid from $2.99/month | Yes |
 Campsite.bio | clean fast link pages | $7/month (Pro) | Yes |
 Carrd | one-page bio websites | $9/year (Pro Lite) | Yes |
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Starting price$8/month (Starter)
Free planYes
Linktree invented this category and remains the default: a mobile-friendly page of links you can set up in minutes, with analytics, email capture, and payment blocks for selling digital products, tips, and paid messages.
The free plan covers unlimited basic links with no credit card and no expiration. Paid tiers per Linktree's own pricing page: Starter at $8 a month ($72 a year), Pro at $15 ($144 a year) with custom domains and advanced analytics, and Premium at $35 ($360 a year). Note the commerce fees: free takes 12% of sales, so selling on the free plan gets expensive fast.
The catches: design flexibility is limited compared with mini-website builders, and the URL is always linktr.ee unless you pay for a custom domain. For most small businesses that just need one reliable link, Linktree is the safe pick.
One more Linktree strength worth noting: its integrations run deep. Shopify product links, Mailchimp signup forms, YouTube embeds, and Google Analytics tracking all plug in without code, which is why marketing teams standardize on it even when prettier options exist. Familiarity is a feature when your audience taps through in two seconds.
What we like- Everyone recognizes it
- Genuinely free plan
- Solid integrations with Shopify and email tools
Watch out for- Free plan takes 12% commerce fee
- Limited design control
- Branding sits on your page unless you pay
Starting price$10/month (Creator)
Free planYes
Beacons is more than a link list: it bundles a customizable link-in-bio with email marketing, a digital product store, auto-updating media kits for brand deals, invoicing, and AI tools for product descriptions and brand outreach. One subscription can replace several creator tools.
Per Beacons' own help center, the Free plan includes unlimited links, a media kit, and 50 monthly email sends, with a 9% transaction fee on sales. Creator at $10 a month ($100 a year) adds a custom domain, 500 email sends, and email automations. Creator Plus at $30 drops the seller fee to zero with unlimited emails.
The catches: the 9% fee bites until you reach Creator Plus, and the sheer number of features can be overkill for a simple link page. For creators building a business, it is the best value bundle here.
What we like- Link page plus email marketing and store
- Auto-updating media kits
- AI brand outreach tools
Watch out for- 9% seller fee on free and Creator
- Feature sprawl can overwhelm
- Advanced tools need higher tiers
Starting price$29/month (Creator)
Free plan14-day trial
Stan Store is built for one job: turning followers into customers from your bio. It hosts courses, digital downloads, coaching bookings, and subscriptions with a 1-tap checkout, and charges zero platform transaction fees, so you keep everything after Stripe or PayPal processing.
Pricing from Stan's own page: Creator at $29 a month ($300 a year), Creator Pro at $99 ($948 a year) adding funnels, affiliates, and custom domains. There is no free tier, just a 14-day trial.
The catches: $29 a month is steep if you only need links, and physical products are not its game. For creators selling above roughly $150 a month, the zero-fee model beats percentage-fee competitors.
What we like- Zero platform transaction fees
- 1-tap checkout
- Bookings and subscriptions built in
Watch out for- No free plan
- Overkill for simple link routing
- Digital products only
Starting price$18.75/month (billed annually)
Free planYes (limited)
Later is primarily a social media scheduling platform whose Link in Bio page turns your Instagram and TikTok feeds into clickable, shoppable grids. If you already schedule content, the bio page comes along for the ride.
Verified against Later's live pricing page in October 2026: Starter at $18.75 a month billed annually ($25 monthly) covers one social set, Growth at $37.50 covers two, and Scale at $82.50 covers six. A limited free plan and 14-day trial cover evaluation.
The catches: it is a social scheduler first, so the bio page alone rarely justifies the price, and social sets constrain multi-account setups. For teams already scheduling in Later, the bio page is a strong bonus.
What we like- Link in Bio tied to your content calendar
- Schedule posts across networks
- Analytics included
Watch out for- Paid social tool, not a dedicated bio platform
- Pricing is per social set
- Trial-focused free tier
Starting priceFree; paid from $2.99/month
Free planYes
Milkshake turns your bio link into a swipeable mini-website built entirely from your phone: cards for links, videos, about pages, and sell cards for digital products via Stripe. It feels closer to a tiny website than a link list.
Per Milkshake's own pricing page, the app is free with unlimited links and cards, including selling on the free plan (with a per-sale fee that drops on higher plans). Paid tiers: Lite at $2.99 a month removes branding, Pro at $5 adds analytics and forms, and Pro+ at $8.33 adds custom domains.
The catches: you can only build in the mobile app, and custom domains require the top tier. For creators who live on their phones, it is the most capable free option.
What we like- Build a real mini-website from your phone
- Free plan is generous
- Sell digital products on free
Watch out for- Mobile-only creation
- Custom domains need Pro+
- Analytics and forms are paid
Starting price$7/month (Pro)
Free planYes
Campsite.bio focuses on performance: fast-loading link pages with solid analytics, custom domains, and premium integrations like opt-in forms and tracking pixels. It manages multiple profiles from one account, which agencies like.
Per its own pricing page: Free at $0 with unlimited links and analytics, Pro at $7 a month (about $70 a year) adding in-depth analytics, custom domain, and premium integrations, and Pro+ at $24 for teams. A 10-day trial covers paid plans.
The catches: it lacks Linktree's name recognition, and the free tier takes a transaction fee on tips. For users who want Linktree-style functionality with better analytics per dollar, Campsite is a sharp alternative.
What we like- Fast-loading pages
- Strong free tier with analytics
- Multiple profiles on one account
Watch out for- Smaller brand recognition
- Tip fees on free
- Design options are minimal
Starting price$9/year (Pro Lite)
Free planYes
Carrd is a one-page website builder that doubles as a link in bio page: pick a template, add your links and content, and publish. The free plan covers up to 3 sites on a carrd.co subdomain, and Pro starts at $9 a year for Lite, $19 for Standard with custom domains and forms, $49 for Plus.
For a bio page, Carrd offers more design control than any dedicated link tool, and the price is almost absurdly low. But it lacks native commerce, link scheduling, and creator-specific features.
The catches: it is a website builder first, so analytics and social integrations are thinner. For a personal brand page that looks like a real site for $9 a year, nothing else competes.
What we like- Cheapest paid tier in this space
- Real one-page websites, not just link lists
- Fast loading
Watch out for- Not purpose-built for link-in-bio
- No native selling
- Forms and domains need higher tiers
Link in bio SEO: does your page rank?
Most link in bio pages barely register in search results: they are thin, JavaScript-heavy, and carry little unique content, so Google has little to rank. If search traffic matters to you, that is a point for Carrd or Milkshake, which produce real pages with titles, descriptions, and indexable text, over pure link lists.
That said, keep expectations realistic. A bio page ranks for your name at best; it will not outrank your main site or social profiles for anything competitive. Treat SEO as a tiebreaker, not a decision driver: pick the platform that converts your social traffic, then add a proper title and meta description so the page at least represents you well when someone searches your brand.
What to check before you commit
Compare the real cost of selling, not just the subscription: a free plan with a 9 to 12% transaction fee costs more than a $29 plan with zero fees once you pass roughly $150 to $250 in monthly sales. Check where your audience clicks: pull a month of analytics and reorder links by actual clicks.
And test the mobile experience yourself, since nearly all your traffic arrives on phones. If the page loads slowly or the checkout takes three taps, the prettiest design will not save your conversion rate.
Finally, think about email capture from day one. A bio page that only routes traffic leaves money on the table: every visitor who bounces is gone. Beacons includes email tools, and most platforms integrate with Mailchimp or Klaviyo. Even a simple "get my free guide" link builds an audience you own, which matters when algorithms shift and social reach drops.
How we chose
We compared link in bio platforms using each vendor's own pricing page, official help documentation, and 2026 comparisons from creator-economy publications. We checked free tiers, transaction fees, selling features, and whether each product is still independent (Koji, for instance, was acquired by Linktree). We did not run live storefronts on these platforms.
Frequently asked questions
Is Linktree really free?
Yes. Linktree's free plan is free forever with unlimited basic links and no credit card. The cost appears only if you sell through the page: the free plan takes a 12% commerce fee on sales, which is why sellers usually upgrade.
Which link in bio platform is best for selling digital products?
Stan Store at $29 a month with zero platform fees is purpose-built for it. Beacons' Creator Plus at $30 a month also offers 0% fees with a fuller creator suite. Compare either against Linktree Pro's fees at your sales volume before deciding.
Can I use my own domain?
Linktree Pro, Beacons Creator, Campsite.bio Pro, Stan Store Creator Pro, and Carrd Pro Standard ($19/year) all support custom domains. Milkshake requires its top Pro+ tier.
Do these tools work with TikTok?
Yes. All the platforms here work with TikTok bios, and Later and Milkshake explicitly support linked TikTok feeds. TikTok's own external-link rules vary by account type, so verify your account can carry the link.
What happened to Koji?
Koji was acquired by Linktree and no longer operates as an independent platform. If you had a withkoji.com page, migrate your links to Linktree or one of the alternatives above.
Is Carrd a real link in bio tool?
Carrd is a one-page website builder, not a dedicated link in bio platform. It works well as a bio page and costs far less than the alternatives, but it lacks creator-specific features like link scheduling, native checkout, and social analytics.
Sources we checked (7)
- https://calculatorai.app/blog/linktree-qr-code
- https://help.beacons.ai/en/articles/4695681
- https://stan.store/blog/stan-store-pricing/
- https://omidsaffari.com/blog/later-pricing
- https://milkshake.app/faqs/
- https://campsite.bio/pricing
- https://bighow.com/news/carrd-website-builder-review
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
Shihab Mia · Founder, Rankite
Shihab has spent more than a decade helping SaaS and e-commerce brands grow through search. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.