How we make this list: we compare pricing pages, product documentation and public user reviews. Ratings come from G2, Capterra or Trustpilot, with the date we checked them.
Key takeaways
- A cookie audit tool scans your site, finds first and third party cookies, classifies them, and feeds a consent banner, so the audit and the banner should come from the same vendor where possible.
- Cookiebot suits small EU focused sites at $8 per month, while CookieYes suits most small websites at $10 per month with a free tier up to 25,000 visits.
- OneTrust suits enterprises with a 45 million cookie database, while Osano suits mid-market teams at $199 per month with a no fines guarantee in limited form.
- Free tiers differ sharply: CookieYes, Cookiebot, Termly, Osano, and Enzuzo offer free entry, while OneTrust and Usercentrics need paid plans.
- An audit tool is not legal advice: consent rules vary by regulation, from GDPR to CCPA and CPRA, so confirm banner setup with counsel for regulated industries.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
Cookiebot | SMB GDPR compliance | $8 per month | Yes |
CookieYes | Most small websites | $10 per month | Yes |
Termly | US small business plus policies | $10 per month | Yes |
Osano | Privacy program growth | $199 per month | Yes |
OneTrust | Enterprise governance | See website | No |
Usercentrics | Scale and AI governance | See website | No |
iubenda | EU policy management | $29 per month | Yes |
Enzuzo | Agencies and mid-market | $9 per month | Yes |
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Starting price$8 per month
Free planYes
Cookiebot, now part of Usercentrics, is the small business GDPR pick, scanning websites monthly, categorizing cookies automatically, blocking scripts until consent, and detecting EU visitors for region correct banners. The Essential plan runs $8 per month, with Plus at $16, Pro at $34, and Business at $56 per month as subpage counts grow, and a free plan covers small sites. Cookiebot supports Google Consent Mode v2 and IAB TCF 2.2 in most reports, which matters for ad and analytics tags.
The trade off is price scaling against simplicity. Cookiebot is easy to deploy for one small site, but costs rise with subpages and domains. Cookiebot fits small and mid-size EU focused sites that want scans, categorization, and blocking in one tool.
What we like- Monthly website scans
- Auto cookie categorization
- Script auto blocking
- EU region detection
- Multi language banners
- Google Consent Mode v2 support
Watch out for- Price rises with subpage count
- Higher tiers jump to $34 and $56 per month
- Free plan is limited
- Advanced reporting needs paid tiers
Starting price$10 per month
Free planYes
CookieYes is the most popular small website pick, with a free tier up to 25,000 visits per month and a Basic plan at $10 per month, Pro at $25, and Ultimate at $55 per month in vendor listings. It covers customizable banners, subdomain consent, geo targeted banners, scheduled auto scans, support for 170 plus languages, policy generators, a consent log, and trend reports, with Google Consent Mode v2 native. CookieYes reports a 4.8 out of 5 rating on G2 in one comparison.
The trade off is ease against billing model. CookieYes sets up in minutes, but pageview based billing means a traffic spike can push a site into a higher tier. CookieYes fits most small websites that want fast setup and scheduled audits.
What we like- Free tier up to 25,000 visits per month
- Setup in about 5 minutes
- Geo targeted banners
- Scheduled auto scans
- Consent log and reports
- Google Consent Mode v2 native
Watch out for- Pageview based billing can surprise growing sites
- Policy generators are basic
- Advanced analytics need higher tiers
- Free tier limits features
#3Termly
Best for: US small business plus policies4.3/5 on
G2 (45 reviews, checked Oct 2026)
Visit termly.io
Starting price$10 per month
Free planYes
Termly suits US focused small businesses that want a cookie banner plus policy generators in one account, with a custom banner, generated cookie policy, regular scans, multi language support, cross regional consent, script auto blocking, and regulation monitoring. The Starter plan is listed at $10 per month in vendor comparisons, with another comparison listing $14, so confirm the current tier, and Pro Plus runs $15 per month with an agency plan on custom pricing. A free plan is available with limits.
The trade off is policy breadth against price clarity. Termly bundles policies with consent, but price reports conflict and free page limits bind larger sites. Termly fits US small businesses, startups, and ecommerce sites that want banner plus policies together.
What we like- Custom cookie banner
- Generated cookie policy
- Regular website scans
- Multi language support
- Cross regional consent
- Script auto blocking
- Regulation monitoring
Watch out for- Price reported at $14 per month in another comparison
- Free plan covers only 5 pages in one report
- Policy depth trails iubenda
- Agency pricing is custom
#4Osano
Best for: Privacy program growth4.5/5 on
G2 (173 reviews, checked Oct 2026)
Visit osano.com
Starting price$199 per month
Free planYes
Osano is the mid-market privacy program pick, with consent logs, granular user controls, a custom banner, automatic classification of new cookies and tag scans, and a no fines, no penalties guarantee with limitations. The Plus plan runs $199 per month, with a free tier covering one site in some reports and a custom Customer plan for larger programs. Osano reports a 4.5 out of 5 rating on G2 in one comparison and supports Google Consent Mode v2 natively.
The trade off is program depth against entry price. Osano gives growing teams a real privacy program, but $199 per month is steep for a single small site. Osano fits mid-market teams and ecommerce platforms building a privacy program beyond one banner.
What we like- Consent logs
- Granular user controls
- Custom banner
- Auto classification of new cookies
- No fines guarantee with limits
- Metrics and reporting
Watch out for- High entry price for small sites
- Custom plan needed for larger programs
- Setup takes about 25 minutes
- AI classification needs review
#5OneTrust
Best for: Enterprise governance4.3/5 on
G2 (155 reviews, checked Oct 2026)
Visit onetrust.com
Starting priceSee website
Free planNo
OneTrust is the enterprise governance platform, with an inventory of first and third party cookies, a database of over 45 million cookies, customized and branded consent experiences, and deployment to web, mobile, and connected TV. Pricing is quote based, with one comparison reporting a $10,000 per year minimum, so this guide lists it as See website. OneTrust covers multi channel consent, multi language support, and deep reporting that small tools cannot match.
The trade off is governance depth against cost and complexity. OneTrust is the standard for large enterprises, but it is overkill and overpriced for a small site. OneTrust fits enterprise businesses with many domains, apps, and jurisdictions.
What we like- Inventory of first and third party cookies
- Database of over 45 million cookies
- Custom branded consent experiences
- Web, mobile, and CTV deployment
- Deep governance
Watch out for- No free plan
- Enterprise minimum reported at $10,000 per year
- Setup is heavy
- Overkill for small sites
Starting priceSee website
Free planNo
Usercentrics is the scale-up pick and the parent of Cookiebot, offering one platform to manage consent across websites and apps, send accurate signals to ad platforms and analytics, and control what data AI agents can use. It reports 2.4 million websites and apps in 195 countries, 8.8 billion monthly consents, and a 4.3 out of 5 rating on G2. A free compliance scanner helps teams check a site before buying, while paid pricing is not shown on the homepage, so this guide lists it as See website.
The trade off is scale against simplicity. Usercentrics suits teams outgrowing Cookiebot and planning AI governance, but smaller sites should start with Cookiebot instead. Usercentrics fits larger teams that need web, app, and AI consent in one platform.
What we like- One platform for web, app, and AI data control
- Free compliance scanner
- 2.4 million sites and apps reported
- 8.8 billion monthly consents
- Strong performance focus
Watch out for- No free plan in most reports
- Enterprise leaning pricing
- Heavier setup than Cookiebot
- Smaller sites should start with Cookiebot instead
#7iubenda
Best for: EU policy management4.5/5 on
G2 (63 reviews, checked Oct 2026)
Visit iubenda.com
Starting price$29 per month
Free planYes
iubenda suits sites that need policy management alongside consent, with strong privacy policy and cookie policy generation plus a consent banner solution. Pricing is reported at $29 per month in one comparison, with another listing $27 per year per site for a different tier, so confirm the current plan for your site count. iubenda supports Google Consent Mode v2 natively and works well for agencies managing several sites, with per site billing that multiplies for portfolios.
The trade off is policy depth against price clarity. iubenda writes better policies than most consent tools, but pricing reports conflict and per site costs add up. iubenda fits EU focused sites and agencies that need policies plus consent together.
What we like- Strong privacy policy and cookie policy generation
- Consent solution with banner
- Multi language support
- Good for agencies and multi site teams
- Google Consent Mode v2 native
Watch out for- Price conflicts across sources
- Trial only in one report
- Setup takes about 15 minutes
- Banner customization trails Cookiebot
Starting price$9 per month
Free planYes
Enzuzo is the SMB and mid-market pick with a Shopify native app, Google certification, a free plan, and CIPA coverage reported in one comparison. Paid plans start at $9 per month, which undercuts CookieYes and Termly for small sites, while agency and mid-market tiers scale for portfolios. Enzuzo covers cookie tracking, consent banners, and reporting in a simple setup that suits teams without a privacy specialist.
The trade off is value against scale. Enzuzo is cheap and easy, but governance depth trails OneTrust and Usercentrics for large enterprises. Enzuzo fits agencies, mid-market teams, and Shopify stores that want certified consent at a low price.
What we like- Google certified
- Shopify native app
- Free plan available
- CIPA coverage reported
- Good for SMB and mid-market teams
- Simple setup
Watch out for- Smaller vendor than OneTrust and Usercentrics
- Advanced governance trails enterprise tools
- Multi domain pricing varies
- Reporting depth is moderate
How we chose
We compared published pricing pages and third party consent comparisons from 2026, recording free tier limits and entry prices separately, since pageview, subpage, and per site billing produce different totals. We favored tools with distinct strengths, SMB GDPR compliance, small website ease, US policy bundling, privacy program growth, enterprise governance, scale and AI control, EU policy depth, and agency value, and we flagged where prices conflict across sources. We weighed scan quality, script blocking, Consent Mode v2 support, and reporting separately, since no single tool leads on all four.
Start with site size and region: small EU sites should shortlist Cookiebot, most small sites should shortlist CookieYes, and US small businesses should shortlist Termly. Next, check the billing trigger: pageviews, subpages, domains, and languages each push costs up on different tools, so model your real traffic and site count. Then confirm Consent Mode v2 and IAB TCF 2.2 support if you run ads or analytics, since broken consent signals waste ad spend. Finally, run the free scanner or free tier first, and confirm banner setup with counsel for regulated industries, since an audit tool inventories cookies but does not give legal advice. A tool that fits your traffic, your regions, and your policy needs will keep consent working as laws change.
Frequently asked questions
What is the best cookie audit tool overall?
Cookiebot suits small EU sites, CookieYes suits most small websites, Osano suits growing privacy programs, and OneTrust suits enterprises, so the best pick depends on site size and regions.
Is there a free cookie audit tool?
CookieYes, Cookiebot, Termly, Osano, and Enzuzo offer free tiers with limits, while OneTrust and Usercentrics need paid plans, though Usercentrics offers a free scanner.
Does a cookie audit tool make my site GDPR compliant?
No by itself. An audit inventories cookies and powers a banner, but banner text, consent logic, and data practices still need review, and regulated sites should confirm setup with counsel.
What is Google Consent Mode v2?
Consent Mode v2 lets Google tags adjust behavior based on user consent, so analytics and ads respect banner choices, and most tools here support it natively.
Why do cookie tool prices differ so much?
Billing triggers differ: CookieYes bills by pageviews, Cookiebot by subpages, iubenda per site, and Osano and OneTrust by program size, so model your real traffic and site count.
Should small sites use OneTrust?
No in most cases. OneTrust suits enterprises with many domains and jurisdictions, while small sites should start with Cookiebot, CookieYes, or Enzuzo.
Sources we checked (0)
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
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Shihab Mia · Founder, Rankite
Shihab has 5+ years in B2B and SaaS SEO. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.