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Outside the US, UK and EEA, Google Play charges eligible developers 15% on the first $1 million of annual earnings, stepping up to 30% once earnings pass that threshold within the same calendar year. Auto-renewing subscriptions are billed at a flat 15% regardless of a developer's annual earnings, unlike one-time purchases which follow the tiered structure.
Starting June 30, 2026, Google restructured its fees for developers serving the US, UK and EEA. Purchases processed through Google Play Billing carry a reduced service fee (as low as 10% for many developers) plus a separate 5% fee for using Google's billing system. Developers who route payment through an external web link instead skip the billing fee entirely but pay a different flat rate. Both the service fee and the external link rate can vary by program participation, so treat the defaults here as a starting point.
Google's official fee tables also distinguish between apps with installs from before and after specific 2026 program dates, a distinction this calculator does not model since it depends on account-specific history. For an exact contractual rate, check the Google Play Console billing settings for your account.
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