How we make this list: we compare pricing pages, product documentation and public user reviews. Ratings come from G2, Capterra or Trustpilot, with the date we checked them.
What is the best ReferralCandy alternative in 2026?
Referral Factory is the best ReferralCandy alternative for most stores: it starts at $200 per month with no-code setup and 200 plus reward options. Talkable's Shopify app is the cheapest entry at $59 per month, Referral Rock is the best B2B pick at $250 per month, and Yotpo suits stores that want loyalty and referrals from $199 per month.
Key takeaways
- Referral Factory at $200 per month and Referral Rock at $250 per month are the only self-serve mid-market options here with published prices and free trials.
- Four of the eight alternatives are quote-only: Mention Me, SaaSquatch, Extole, and Talkable's enterprise platform, so small stores cannot estimate their cost without a sales conversation.
- Talkable's $59 per month price applies only to its Shopify app, not to the full enterprise platform, which needs a 12-month agreement and an implementation fee.
- Friendbuy's old $249 per month figure still circulates on third-party sites but is outdated; its Shopify referral now starts at $750 per month.
- All 8 prices below were checked on 11 November 2026.
How much do ReferralCandy alternatives cost in 2026?
ReferralCandy's own pricing, for comparison, is Basic at $39 per month plus a 10.5 percent success fee, Grow at $79 plus 3.5 percent, Scale at $249 plus 1.5 percent, and Enterprise at $799 plus 0.25 percent. Against that, Talkable's Shopify app is the cheapest alternative at $59 per month plus 3 percent of referral revenue above $2,000 per month. Yotpo Loyalty and Referrals Pro starts at $199 per month, Referral Factory Basic at $200 per month, and Referral Rock at $250 per month flat. Friendbuy starts at $750 per month for Shopify referral. Mention Me, SaaSquatch, Extole, and Talkable's enterprise platform are quote-only. The alternatives that publish prices cost more per month than ReferralCandy but charge no success fee, while the enterprise options hide their prices behind sales.
Which ReferralCandy alternative is best for a Shopify store?
Referral Factory is the best ReferralCandy alternative for a Shopify store because it is no-code, starts at $200 per month, and covers referral links, codes, QR codes, and lead-submission forms with 200 plus reward options. Talkable's Shopify app is the cheapest way in at $59 per month, though it is a much narrower product than Talkable's enterprise platform. Yotpo suits a Shopify store that also wants a loyalty programme, since its Loyalty and Referrals product runs points, VIP tiers, and referral campaigns together, and it has a free plan. Friendbuy is the premium Shopify pick at $750 per month, with native A/B testing and deep Shopify Plus integrations. A store doing under $1 million a year should shortlist Referral Factory and Talkable first.
Which ReferralCandy alternative is best for B2B or services?
Referral Rock is the best ReferralCandy alternative for B2B services and franchises because it is built for longer sales cycles, with rewards that can trigger at any CRM stage and a recruiter portal for frontline staff. Every plan includes a human program advisor for setup, and payouts run in gift cards, cash, or credit with no commission taken. Referral Factory is the second pick for services, with lead-submission forms that capture offline referrals and cookieless attribution. Mention Me suits large consumer brands rather than services. SaaSquatch suits SaaS and subscription businesses, with a rules engine that triggers rewards on events such as trial start, first payment, or 90-day retention. For a services business, the deciding factor is whether rewards can trigger on a signed contract or a booked call.
We picked these 8 tools by checking that each one is a real referral marketing platform in active sale in 2026, serves the same buyers ReferralCandy serves, and fits a distinct buyer, from the cheapest Shopify app to the enterprise offer platform. We opened every vendor homepage and pricing page on 11 November 2026 and took prices from those pages. Where a vendor publishes no price, we say quote only and do not present a third-party number as a vendor price. ReferralCandy itself is the baseline and is not listed. No hands-on testing is claimed.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
 Referral Rock | B2B services and franchises | $250 per month (Operator plan, month-to-month; 10 percent off annual) | No free plan; free 14-day trial |
 Friendbuy | Enterprise consumer brands on Shopify Plus | $750 per month (Shopify referral); non-Shopify programmes are a flat annual licence | No free plan; no trial stated on the vendor pricing page |
 Mention Me | Enterprise referral with offline word-of-mouth | Quote only (custom, usually annual contract; priced on average order value and referral volume) | No free plan and no free trial; evaluation is via a demo and sales conversation |
 Yotpo | Loyalty and referrals in one platform | $199 per month (Loyalty and Referrals Pro, up to 500 monthly orders) | Yes, Loyalty and Referrals has a full free plan with basic points and a referral programme |
 Referral Factory | No-code referral builder for mid-market | $200 per month (Basic, up to 20,000 users); Pro $400 per month; Enterprise from $1,000 per month | No free plan; 15-day free trial, but a card is required and it auto-charges unless cancelled before expiry |
 SaaSquatch | SaaS and subscription referral programmes | Quote only; the pricing page redirects to the homepage and there is no public pricing page | No free plan; no free trial |
 Extole | Enterprise offer management | Quote only; no public pricing page, and the pricing URL returns a 404 | No free plan and no free trial |
 Talkable | Enterprise referral; cheap Shopify app | $59 per month (Shopify app, Standard plan); enterprise platform is quote only | No free plan; 30-day free trial on the Shopify app; no trial stated for the enterprise platform |
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We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
The 8 best ReferralCandy alternatives in 2026
| Tool |
Best for |
Starting price |
Free plan |
| Referral Rock |
B2B services and franchises |
$250 per month |
No, 14-day trial |
| Friendbuy |
Enterprise consumer brands on Shopify Plus |
$750 per month (Shopify referral) |
No |
| Mention Me |
Enterprise referral with offline word-of-mouth |
Quote only |
No |
| Yotpo |
Loyalty and referrals in one platform |
$199 per month (Pro) |
Yes, free plan |
| Referral Factory |
No-code referral builder for mid-market |
$200 per month |
No, 15-day trial |
| SaaSquatch |
SaaS and subscription referral programmes |
Quote only |
No |
| Extole |
Enterprise offer management |
Quote only |
No |
| Talkable |
Enterprise referral; cheap Shopify app |
$59 per month (Shopify app) |
No, 30-day trial on Shopify app |
Starting price$250 per month (Operator plan, month-to-month; 10 percent off annual)
Free planNo free plan; free 14-day trial
Referral Rock runs customer referral, brand ambassador, and partner programmes end to end, with a branded member portal, automated invites, a recruiter portal for frontline staff, and automatic payouts in gift cards, cash, or credit with no commission taken. Every plan includes a human program advisor for setup. It integrates with more than 50 tools including HubSpot, Salesforce, Shopify, BigCommerce, and WooCommerce, and rewards can trigger at any CRM stage, which suits longer sales cycles. The price is the barrier: one flat $250 per month plan means a small store pays the full price before its first referral converts. For a B2B or franchise business that needs referral tracking tied to a sales pipeline, Referral Rock is the most complete pick here.
What we like- Branded member portal and automated invites
- Payouts in gift cards, cash, or credit with no commission taken
- Human program advisor included on every plan
Watch out for- One flat $250 per month plan with no cheaper tier, so small stores pay the full price before their first referral converts, and it is built first for B2B services and franchises, not pure ecommerce
#2Friendbuy
Best for: Enterprise consumer brands on Shopify Plus4.3/5 on
G2 (58 reviews, checked Oct 2026)
Visit friendbuy.com
Starting price$750 per month (Shopify referral); non-Shopify programmes are a flat annual licence
Free planNo free plan; no trial stated on the vendor pricing page
Friendbuy combines referral, loyalty, and influencer marketing for consumer brands across ecommerce, subscription, financial services, telecom, and multi-location services. It offers native A/B testing, full-funnel referral analytics, flexible reward triggers, and deep integrations with Shopify Plus, Salesforce Commerce Cloud, Klaviyo, Attentive, Braze, Recharge, and Stripe Billing. Customer success alerts flag dips in sharing or redemptions early. Its comparison page puts Shopify referral from $750 per month. Do not use the older $249 per month figure still circulating on third-party sites; it is outdated. For a large consumer brand that wants referral run as a managed programme, Friendbuy is the premium pick.
What we like- Native A/B testing and full-funnel referral analytics
- Deep integrations with Shopify Plus, Salesforce Commerce Cloud, Klaviyo, Attentive, Braze, Recharge, and Stripe Billing
- Customer success alerts flag dips in sharing or redemptions
Watch out for- Entry cost is far above ReferralCandy's $39 per month, and white-glove onboarding means launch takes weeks rather than the self-serve setup smaller stores expect
#3Mention Me
Best for: Enterprise referral with offline word-of-mouth4.4/5 on
G2 (61 reviews, checked Oct 2026)
Visit mention-me.com
Starting priceQuote only (custom, usually annual contract; priced on average order value and referral volume)
Free planNo free plan and no free trial; evaluation is via a demo and sales conversation
Mention Me is an enterprise referral platform for mid-market and large consumer brands, built around NameShare, which captures offline word-of-mouth when a friend mentions a name at checkout. The vendor says this covers 34 percent of referrals that link tracking misses. It adds A/B testing built on more than 45,000 tests, Earned Referral attribution, cross-brand benchmarking, and eLTV measurement. Its pricing page returns a 404, so there is no vendor pricing page, and the vendor blog confirms pricing on request. For a large brand whose customers talk offline as much as they share links, Mention Me covers referrals other tools miss.
What we like- NameShare captures offline word-of-mouth when a friend mentions a name at checkout
- A/B testing built on more than 45,000 tests
- Earned Referral attribution for organic recommendations
Watch out for- No published pricing and no self-serve trial, so a small store cannot estimate cost or test the product before entering a sales process, and contracts are typically annual
#4Yotpo
Best for: Loyalty and referrals in one platform4.3/5 on
G2 (265 reviews, checked Oct 2026)
Visit yotpo.com
Starting price$199 per month (Loyalty and Referrals Pro, up to 500 monthly orders)
Free planYes, Loyalty and Referrals has a full free plan with basic points and a referral programme
Yotpo is an ecommerce retention platform whose Loyalty and Referrals product runs points programmes, VIP tiers, birthday and social rewards, and referral campaigns, with more than 20 pre-built earning campaigns out of the box. It offers more than 180 integrations across the ecommerce stack and fraud controls including device fingerprinting. Pro costs $199 per month for up to 500 monthly orders, with per-order overages above that. Premium and Enterprise are custom-quoted. Yotpo sunset its standalone Email and SMS products on 31 December 2025, so referral now sits alongside Reviews and UGC only. For a store that wants loyalty and referrals together, Yotpo is the most complete pick.
What we like- Points programmes, VIP tiers, birthday and social rewards, and referral campaigns in one product
- More than 20 pre-built earning campaigns
- Fraud controls including device fingerprinting
Watch out for- Referral is only one module inside a modular platform, so a store that also wants reviews pays separately for Reviews and UGC, and the bill scales with monthly order volume, which can surprise growing stores
Starting price$200 per month (Basic, up to 20,000 users); Pro $400 per month; Enterprise from $1,000 per month
Free planNo free plan; 15-day free trial, but a card is required and it auto-charges unless cancelled before expiry
Referral Factory is a no-code referral builder for mid-market, enterprise, and multi-location teams, with referral links, codes, QR codes, and lead-submission forms. It offers more than 200 reward options including gift cards, PayPal cash, Stripe credits, and discounts, plus cookieless attribution, fraud alerts, and more than 50 integrations including HubSpot, Salesforce, Stripe, and Zoho, plus API and webhooks. It is SOC 2 Type II and ISO 27001 certified with EU data hosting. Annual billing saves 20 percent. The user cap is the catch: Basic covers up to 20,000 users, so a large customer base raises the bill even when few people refer. For a mid-market team that wants to launch without developers, Referral Factory is the easiest start here.
What we like- Referral links, codes, QR codes, and lead-submission forms that capture online and offline referrals
- More than 200 reward options
- Cookieless attribution and fraud alerts
Watch out for- Plans are capped by participating users, so a large customer base pushes the bill up even if few people refer, and white-labelling, SSO, and teammate access only start on the $400 per month Pro plan
Starting priceQuote only; the pricing page redirects to the homepage and there is no public pricing page
Free planNo free plan; no free trial
SaaSquatch is a referral and loyalty platform aimed at SaaS, subscription, and ecommerce brands, built around a rules engine that triggers rewards on arbitrary events such as trial start, first payment, 90-day retention, or an MRR threshold. Programmes can run inside a mobile or web app, on the post-purchase thank-you page, or on dedicated pages, with tiered rewards and a reward library. Integrations listed include Stripe, Recurly, Braintree, HubSpot, Salesforce, Segment, and Branch. Do not use third-party price figures: they conflict wildly, from $500 per month to $1,750 per month, so the guide lists quote only. For a SaaS business that wants referral rewards tied to product events, SaaSquatch is the most flexible pick, if you can accept the sales-led route.
What we like- Rules engine that triggers rewards on arbitrary events such as trial start, first payment, 90-day retention, or an MRR threshold
- Programmes run inside a mobile or web app, on the post-purchase thank-you page, or on dedicated pages
Watch out for- Enterprise-grade pricing with no published rate card and no trial, and implementation leans on webhooks and SDKs, so it needs developer time and a sales conversation before a team can even evaluate it
#7Extole
Best for: Enterprise offer management4.7/5 on
G2 (25 reviews, checked Oct 2026)
Visit extole.com
Starting priceQuote only; no public pricing page, and the pricing URL returns a 404
Free planNo free plan and no free trial
Extole is an enterprise offer-management platform covering referral, loyalty, ambassador, reward-for-action, and welcome-offer programmes on one system. It offers a visual flow builder, three REST APIs with OpenAPI specs, web and mobile SDKs, configurable fraud and quality rules, and rewards via gift cards, coupons, credits, and points. It is ISO/IEC 27001 certified and serves retail, fintech, banking, telecom, and travel brands. Its Shopify app is listed from $999 per month for merchants under $10 million revenue, per Mention Me's blog, but treat that as the Shopify-app floor, not the platform price. For a large enterprise that wants referral, loyalty, and ambassador programmes on one platform, Extole is the broadest pick here.
What we like- Visual flow builder
- Three REST APIs with OpenAPI specs
- Web and mobile SDKs for iOS, Android, JavaScript, and React Native
- Configurable fraud and quality rules
Watch out for- Enterprise-only positioning with no published pricing and no trial, and its breadth means a heavier implementation than a pure refer-a-friend tool
#8Talkable
Best for: Enterprise referral; cheap Shopify app4.5/5 on
G2 (59 reviews, checked Oct 2026)
Visit talkable.com
Starting price$59 per month (Shopify app, Standard plan); enterprise platform is quote only
Free planNo free plan; 30-day free trial on the Shopify app; no trial stated for the enterprise platform
Talkable is an enterprise referral and loyalty platform founded in 2010, used by large ecommerce brands, with campaign management, A/B testing, segmentation, a customer dashboard, and a fraud-prevention system it says has saved customers over $100 million in fraudulent referrals. It also offers video referrals and influencer and ambassador campaigns with name-sharing, plus integrations including Klaviyo. The Shopify app costs $59 per month on the Standard plan plus 3 percent of referral revenue after $2,000 per month in referral revenue. The enterprise platform is quote only, with 12-month agreements and an implementation fee equal to one month's price. For a Shopify store that wants the cheapest entry in this set, the app is the pick; for the full managed platform, expect an enterprise conversation.
What we like- Campaign management, A/B testing, segmentation, and a customer dashboard
- Fraud-prevention system the vendor says has saved customers over $100 million in fraudulent referrals
- Video referrals and influencer campaigns
Watch out for- The full platform is enterprise-only with 12-month contracts and an implementation fee equal to a month's price, so the cheap $59 per month Shopify tier is a much narrower product than the managed platform Talkable sells
Frequently asked questions
What is the cheapest ReferralCandy alternative?
Talkable's Shopify app is the cheapest entry here at $59 per month plus 3 percent of referral revenue above $2,000 per month, and Yotpo has a free plan for basic points and referrals. Referral Factory at $200 per month and Referral Rock at $250 per month are the cheapest self-serve options with published prices. Mention Me, SaaSquatch, Extole, and Talkable's enterprise platform are quote-only.
Does ReferralCandy charge a success fee?
Yes. ReferralCandy charges a success fee on each referred customer's first three orders, on top of the monthly plan: 10.5 percent on Basic at $39 per month, 3.5 percent on Grow at $79 per month, 1.5 percent on Scale at $249 per month, and 0.25 percent on Enterprise at $799 per month. The alternatives here mostly charge a flat monthly fee with no success fee.
Which ReferralCandy alternative is best for Shopify?
Referral Factory is the best pick for most Shopify stores, with no-code setup from $200 per month and 200 plus reward options. Talkable's Shopify app is the cheapest at $59 per month. Yotpo suits stores that also want loyalty, and Friendbuy at $750 per month suits Shopify Plus brands that want referral run as a managed programme.
Which ReferralCandy alternative works for B2B?
Referral Rock is the best pick for B2B services and franchises, because rewards can trigger at any CRM stage and a recruiter portal covers frontline staff. Referral Factory is the second pick, with lead-submission forms. SaaSquatch suits SaaS businesses, with rewards tied to product events such as trial start or first payment. Pure ecommerce tools that only reward purchases fit B2B poorly.
Do any ReferralCandy alternatives have a free plan?
Yes, Yotpo Loyalty and Referrals has a full free plan. Referral Rock offers a 14-day free trial, Referral Factory a 15-day free trial with a card required, and Talkable a 30-day free trial on its Shopify app. Friendbuy, Mention Me, SaaSquatch, and Extole offer no free plan or trial.
Sources we checked (8)
- https://referralrock.com/pricing/
- https://www.friendbuy.com/pricing/
- https://www.mention-me.com/blog/best-enterprise-referral-program-software
- https://www.yotpo.com/pricing/
- https://referral-factory.com/pricing
- https://saasquatch.com
- https://www.extole.com
- https://www.talkable.com/pricing/
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
Shihab Mia · Founder, Rankite
Shihab has 5+ years in B2B and SaaS SEO. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.