How we make this list: we compare pricing pages, product documentation and public user reviews. Ratings come from G2, Capterra or Trustpilot, with the date we checked them.
Key takeaways
- AI proposal tools differ in what the AI actually does, from drafting full proposals to fixing grammar and surfacing past answers, so check the AI feature list, not only the brand.
- Templates, e-signatures, and engagement analytics matter as much as AI, since a proposal still needs to look good, get signed, and show who read what.
- Prices run from 13 dollars per user per month to enterprise contracts near 20,000 dollars a year, so match the tool to deal size, not only to feature count.
- Send limits, approval workflows, and CRM integrations often sit on higher tiers, so confirm the tier that includes what your team needs.
- Always review AI drafted pricing, scope, and legal terms before sending, since an error in a proposal can become a contract dispute.
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|
 Proposify | Branded, trackable proposals | $35 per user per month | No |
 PandaDoc | All in one documents and signatures | $19 per user per month | Yes |
 Qwilr | Interactive web based proposals | $35 per user per month | No |
 GetAccept | Multi stakeholder deal rooms | $25 per user per month | No |
 Better Proposals | Small agencies moving fast | $13 per user per month | No |
 Loopio | Enterprise RFP response teams | See website | No |
 Responsive | High volume RFP workflows | See website | No |
 Storydoc | Personalized proposals at scale | See website | No |
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
#1Proposify
Best for: Branded, trackable proposals4.6/5 on
G2 (1,143 reviews, checked Oct 2026)
Visit proposify.com
Starting price$35 per user per month
Free planNo
Proposify is built for sales teams that want proposals to look designed, not assembled from a word processor. Its drag and drop editor, branded templates, interactive quoting, and engagement analytics show which sections buyers read and for how long, while approval workflows keep managers in the loop before a proposal goes out. The AI proposal generator drafts sections and fixes language, and CRM integrations pull client and pricing data into documents automatically.
The limits are tiering and template effort. Send limits vary by plan and deserve a check before buying, approvals start on the Grow tier, and the Salesforce integration sits on the Business tier, which can raise the real cost. Built in templates also need cleanup to match a brand exactly. Proposify fits SMBs and scaling sales teams that care about proposal design and tracking.
What we like- Drag and drop editor
- AI proposal generation
- Engagement analytics
- Approval workflows
Watch out for- Send limits need checking
- Salesforce integration on Business tier
- Template cleanup often needed
#2PandaDoc
Best for: All in one documents and signatures4.7/5 on
G2 (3,621 reviews, checked Oct 2026)
Visit pandadoc.com
Starting price$19 per user per month
Free planYes
PandaDoc covers proposals, quotes, contracts, and signatures in one platform, which suits teams that want a single document workflow from first draft to signed deal. It offers more than 1,000 templates, a free eSign tier, approval workflows, CRM integrations, and payment collection inside documents. Starter plans run from 19 dollars per user per month billed annually, though some comparisons list 35 dollars for fuller document lifecycle plans, so confirm the tier that includes your needed features.
The trade off is tiering. The full proposal toolkit starts at the Business tier, and CPQ features sit on Enterprise, so entry plans cover less than the marketing suggests. PandaDoc fits teams that need one platform for proposals, contracts, and quotes and are willing to pay for the Business tier to get the complete toolkit.
What we like- More than 1,000 templates
- Free eSign tier
- Approval workflows
- Payment collection
Watch out for- Full proposal toolkit starts at Business
- CPQ on Enterprise
- Pricing varies by source
#3Qwilr
Best for: Interactive web based proposals4.6/5 on
G2 (933 reviews, checked Oct 2026)
Visit qwilr.com
Starting price$35 per user per month
Free planNo
Qwilr turns proposals into interactive web pages with embedded video, ROI calculators, pricing tables, and payment buttons, rather than static PDFs. Buyers can accept and pay inside the proposal, and engagement tracking shows which sections held attention. CRM integrations auto populate client details, and templates keep branding consistent across the team. Starter pricing runs 35 dollars per user per month billed annually, or 49 dollars month to month.
The limits are credits and scope. Automated creations use separate credits, which adds a usage cost on top of seats, and Qwilr is weaker for formal RFP responses than Loopio or Responsive. Qwilr fits sales teams and agencies that want proposals to feel like a modern web experience and that sell through interactive pages.
What we like- Proposals feel like modern web pages
- Embedded media and ROI calculators
- In proposal payments
Watch out for- Automated creations use separate credits
- Monthly billing rises to 49 dollars
- Less RFP depth
#4GetAccept
Best for: Multi stakeholder deal rooms4.6/5 on
G2 (1,268 reviews, checked Oct 2026)
Visit getaccept.com
Starting price$25 per user per month
Free planNo
GetAccept is built for complex deals with many stakeholders, combining proposals, digital sales rooms, embedded video messages, engagement tracking, CPQ, and e-signatures. Sellers can guide buyers through a deal room that holds the proposal, contract, and supporting content in one place, and video messages add a personal touch that static documents lack. Entry pricing runs 25 dollars per user per month.
The trade off is commitment. The entry tier carries a 12 month agreement, the Professional tier requires five users, and some payment integrations cost extra. GetAccept fits mid market teams running multi stakeholder deals who value deal rooms and video over the lowest entry price.
What we like- Deal rooms for many stakeholders
- Embedded video messaging
- Engagement tracking
- CPQ
Watch out for- 12 month agreement on entry tier
- Professional needs five users
- Payment integrations may cost extra
Starting price$13 per user per month
Free planNo
Better Proposals is the speed pick for small agencies and consultants, with more than 260 templates, section level analytics, live chat inside proposals, e-signatures, and payment integrations. Entry pricing runs 13 dollars per user per month billed annually, the lowest on this list, and most teams can send a polished proposal within an hour of signing up. That combination suits freelancers and small teams that need professional documents without enterprise process.
The limits are depth. Better Proposals offers fewer enterprise features, simpler analytics than Proposify or PandaDoc, and less CRM depth than larger platforms. Better Proposals fits small teams that value speed, simplicity, and low cost over complex approval and CPQ workflows.
What we like- Lowest entry price on this list
- 260 plus templates
- Live chat inside proposals
- Fast to send
Watch out for- Fewer enterprise features
- Simpler analytics than rivals
- Smaller CRM depth
#6Loopio
Best for: Enterprise RFP response teams4.6/5 on
G2 (813 reviews, checked Oct 2026)
Visit loopio.com
Starting priceSee website
Free planNo
Loopio is not a simple proposal editor, it is a response management platform for teams that answer high volumes of RFPs, security questionnaires, and formal bids. Its AI powered content library surfaces approved answers, tracks versions, and routes drafts through approval workflows, while RFP portal automation handles submission steps. Integrations with Salesforce and HubSpot keep opportunity data in sync. Foundations pricing runs near 20,000 dollars a year for ten seats, and other sources list the same figure as the entry point.
The trade off is cost and ownership. Loopio needs a dedicated content library owner to stay accurate, and its workflow differs from drafting a sales proposal from scratch. Loopio fits enterprises with a dedicated bid or presales team that answers formal RFPs at volume and needs a governed answer library.
What we like- Mature AI content library
- RFP portal automation
- Approval workflows
- Salesforce and HubSpot integrations
Watch out for- Enterprise pricing near 20,000 dollars a year
- Needs a content library owner
- Different workflow from a proposal editor
#7Responsive
Best for: High volume RFP workflows4.5/5 on
G2 (1,313 reviews, checked Oct 2026)
Visit responsive.io
Starting priceSee website
Free planNo
Responsive, formerly RFPIO, serves large teams managing compliance heavy RFPs, RFIs, and security questionnaires at volume. Its AI content library and automated drafting pull approved answers into responses, approval workflows keep legal and security teams involved, and portal integration handles submission. The feature set spans more document types than Loopio, which suits teams that answer many kinds of formal requests.
The limits are price and process. Pricing is custom, with a reported platform fee from 10,000 dollars a year before user licenses and add ons, and buying runs through an enterprise sales process. Responsive fits large bid, security, and compliance teams that need broad response management and can support enterprise pricing.
What we like- Broad feature set across document types
- AI drafting and content library
- Portal integration
Watch out for- Custom pricing
- Platform fee from 10,000 dollars a year before licenses
- Enterprise sales process
#8Storydoc
Best for: Personalized proposals at scale4.6/5 on
G2 (72 reviews, checked Oct 2026)
Visit storydoc.com
Starting priceSee website
Free planNo
Storydoc focuses on interactive, personalized proposals that sales teams can create at scale, with a native HubSpot integration that pulls CRM data into documents. Its design led pages suit teams that want proposals to feel tailored without rebuilding each one by hand. Reported entry pricing sits near 19.80 dollars, though buyers should confirm the current plan structure, since sources differ on tiers.
The trade off is maturity and library size. Storydoc offers a smaller template library than PandaDoc and is a newer brand than Proposify or Loopio, so teams with strict brand systems should test template control during trial. Storydoc fits HubSpot teams that want personalized, interactive proposals without enterprise cost.
What we like- Native HubSpot integration
- Personalized proposals at scale
- Interactive design
Watch out for- Reported entry near 19.80 dollars needs confirmation
- Smaller template library than PandaDoc
- Newer brand
How we chose
We compared published pricing pages, third party proposal software comparisons from October 2026, and feature lists for tools with AI assisted proposal creation. We favored tools that combine drafting with templates, e-signatures, and engagement analytics, since a draft alone does not close a deal. We flagged tier gaps where key features sit above entry plans, and we treated conflicting price reports as a reason to write See website rather than publish an unconfirmed figure. We did not treat vendor win rate claims as typical results.
Start with your deal type. Simple service proposals suit Better Proposals or Qwilr, branded sales proposals suit Proposify or PandaDoc, and formal RFPs need Loopio or Responsive. Next, test the AI on a real past proposal and check whether pricing, scope, and terms survive review without heavy editing. Then confirm send limits, approval tiers, and CRM integrations on the plan you would actually buy. Finally, set a review rule: every AI drafted proposal gets a human check of price, scope, timeline, and legal terms before it leaves the building. A tool that passes those tests will save selling time without creating contract risk.
Frequently asked questions
Can AI write a complete sales proposal on its own?
AI can draft sections, fill pricing, and fix language, but pricing, scope, timeline, and legal terms need human review before sending, since an error in a proposal can become a contract dispute.
What is the cheapest AI proposal tool on this list?
Better Proposals starts at 13 dollars per user per month billed annually, while PandaDoc starts at 19 dollars and Proposify and Qwilr start at 35 dollars per user per month.
Do proposal tools include e-signatures?
Most do, including PandaDoc with a free eSign tier, Proposify, Qwilr, GetAccept, and Better Proposals, though signature limits and advanced workflows vary by plan.
What is the difference between a proposal tool and an RFP tool?
Proposal tools draft and send sales proposals with templates and tracking, while RFP tools such as Loopio and Responsive manage large answer libraries and formal bid workflows for questionnaires and compliance requests.
Should I worry about AI accuracy in proposals?
Yes. AI can invent prices, dates, or product claims, so review every figure and commitment against your CRM and price list before sending, and keep an approval step for high value deals.
Which proposal tool is best for HubSpot teams?
Storydoc offers a native HubSpot integration for personalized proposals, while Loopio and PandaDoc also integrate with HubSpot, so test which one pulls your CRM fields most cleanly during trial.
Sources we checked (0)
Is your product missing or out of date?
We review this list regularly. Vendors can request a listing, send updated pricing or ask about featured placement.
Shihab Mia · Founder, Rankite
Shihab has 5+ years in B2B and SaaS SEO. He writes Rankite's software buying guides from pricing pages, documentation and public user reviews. More about Shihab.